REGULATORY
Tough CEA Rules for Cost-Based Method Products Targeting Imports: EFPIA Japan Vice Chair
EFPIA Japan Vice Chairman Thorsten Poehl on February 6 voiced opposition to the government's proposed cost-effectiveness assessment (CEA) rule for products priced by the cost-based method, arguing that this would mainly target imports, which could eventually stymie the development of…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





