The market share of generic drugs in Japan reached 45.1% in FY2013, according to the Japan Generic Medicines Association (JGA). The figure, which is on a shipment volume basis, was calculated based on the new calculation method that excludes patent-protected…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





