BUSINESS
Kyowa Kirin Sees Need for Shift of Japan Business: CEO
Kyowa Kirin faces a major challenge of revamping its business in its home market to drive growth. With domestic sales floundering, the Japanese drug maker now derives more than 70% of its revenue overseas. In the year through December 2024,…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





