For 25 years, Morunda has been interviewing leaders in Japan’s pharmaceutical and medical device industry. Most country managers typically come from a commercial background, rooted in sales and marketing. It’s rare to find country managers who come from finance or…
BUSINESS
Wholesalers Working Out Systems to Comply with Promotion Guidelines, Show Mixed Approaches to External Oversight
Four major Japanese wholesalers are developing systems to ensure compliance with the health ministry’s guidelines on drug promotions, which went into full effect on October 1. All four have established internal “supervisory divisions” for the screening and approval of promotional…
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