COMMENTARY
1 Year after Viagra Generic Debut, Freely Priced Generics Seem to Be Bringing Benefits
Nearly a year has passed since Towa Pharmaceutical launched a generic version of Pfizer’s erectile dysfunction (ED) treatment Viagra (sildenafil). Since then, a number of companies have released their own generic versions, setting off a competition between freely priced generics…
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COMMENTARY
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A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…





