Japan should fundamentally overhaul its cost-effectiveness assessment (CEA) scheme while putting a hold on CEA-based price adjustments, a new ruling…
BUSINESS
Sales Rep Survey - Part 1: Decreases in Reps Prominent in Major Firms, Is Field Force Strategy at Turning Point?
Jiho conducted a questionnaire survey of drug makers to look into sales rep numbers in Japan, with 50 companies giving responses. In recent years, drug makers have been launching voluntary redundancy programs and taking other steps to optimize their sales…
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