Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
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Teijin to Boost Market Share in the Field of Bone Treatment
Teijin Pharma plans to more actively promote the once-weekly formulation of its drug for osteoporosis Bonalon (alendronate) and increase its sales by 30-40% in the current fiscal year taking advantage of the lifting of the two-week limit on prescriptions in…
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Japan’s pharmaceutical industry is undergoing a structural shift in its workforce, with the role of sales reps shrinking while production…
In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…
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Japan’s all-important reimbursement policy panel on December 20 approved an outline of drug pricing reforms for FY2024, which enshrines a…