Novartis: Nicotinell GumNovartis Pharma launched the gum for smoking cessation Nicotinell Mint (nicotine) as an OTC drug on October 7. The company has been marketing the adhesive smoking cessation aid Nicotinell Patch since May. It aims at a larger share…
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We had just gotten off a call with a client in Europe, and we’d received a bit of an earful. “Philip,” the client pressed, “what can this candidate bring to us? We know what he does, but what has he…





