Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
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NBI and Pfizer to Initiate e-Detailing for Spiriva
Nippon Boehringer Ingelheim and Pfizer will start e-detailing using the Internet aimed at about 50,000 physicians, mainly general practitioners, for Spiriva (tiotropium), their drug to treat chronic obstructive pulmonary disease (COPD). This e-detailing is intended to augment conventional information dissemination…
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Japan’s pharmaceutical industry is undergoing a structural shift in its workforce, with the role of sales reps shrinking while production…
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Japan’s all-important reimbursement policy panel on December 20 approved an outline of drug pricing reforms for FY2024, which enshrines a…