The UK pharma marketing intelligence company Eyeforpharma organized the pharmaceutical marketing conference "Sales Force Effectiveness Japan" in Tokyo on May 24-25.Encouragement of R&D Essential: Dr AokiHatsuo Aoki, JPMA president and chairman of Astellas Pharma Inc., stressed that "Innovation by the…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





