So-net M3 recently began marketing its Internet e-detailing service MR-Kun (Mr Rep) in the US. The name of the service will be "Visitz" (tentative) in the US. Three global pharmaceutical manufacturers have expressed interest so far, and the service could…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





