The MR support program "Spend A Day" Janssen Pharmaceutical introduced last year is functioning as a sales driver with the numbers of calls and details nearly doubling compared to the baseline before its introduction. The percentage of low-performance MRs with…
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We had just gotten off a call with a client in Europe, and we’d received a bit of an earful. “Philip,” the client pressed, “what can this candidate bring to us? We know what he does, but what has he…





