Nippon Boehringer Ingelheim (NBI) and Yamanouchi Pharmaceutical aim at an early achievement of their goal of \40 billion in annual sales of the AII receptor antagonist Micardis (telmisartan) on an NHI price basis. The product was developed by NBI and…
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December 26, 2011
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





