Pfizer Japan, Takeda: Nicorette Mint Smoking Cessation AidPfizer Japan and Takeda Chemical Industries launched the smoking cessation aid "Nicorette Mint" on March 12. Nicorette was launched in 2001 as the first OTC smoking cessation aid in Japan. The addition of…
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December 26, 2011
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





