Teijin Pharma aims to boost sales of the bisphosphonate osteoporosis treatment Bonalon (alendronate; sold by Banyu under the brand name Fosamac) in the hospital market. The company plans to increase its MR force from the current 550 to 700 by…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





