Japan’s Ministry of Health, Labor and Welfare (MHLW) on March 5 unveiled the revised NHI prices for drugs subject to…
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What’s Your Pharma Company’s Brand in Japan?
Philip Carrigan In the recent article “Every Search Is Won Before It’s Ever Fought”, I discussed the importance of employer brand perception and how the company is perceived. We asked employees in Japan to share their impressions of 34 pharmaceutical…
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A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…
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Japan’s all-important reimbursement policy panel on December 20 approved an outline of drug pricing reforms for FY2024, which enshrines a…