BUSINESS
Sales Rep Survey - Part 1: Decreases in Reps Prominent in Major Firms, Is Field Force Strategy at Turning Point?
Jiho conducted a questionnaire survey of drug makers to look into sales rep numbers in Japan, with 50 companies giving responses. In recent years, drug makers have been launching voluntary redundancy programs and taking other steps to optimize their sales…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





