BUSINESS
Sumitomo Drops 100 Billion Yen Diabetes Sales Goal as Trulicity Collab Ends
Sumitomo Pharma plans to review its 100-billion-yen revenue target for its diabetes business after it was decided that the company’s Trulicity (dulaglutide) marketing partnership with Eli Lilly Japan will end late this year, sales chief Takuya Taguchi told Jiho on…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





