BUSINESS
BMS Aspires to Double Japan Sales over Next Decade with 5 Growth Drivers
Bristol Myers Squibb is poised to counter a wave of patent cliffs in Japan with four new products and label expansions for Opdivo (nivolumab) to double its sales in the country over the next decade, the company’s local president Steve…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





