The GIP/GLP-1 receptor agonist Mounjaro (tirzepatide) being distributed by Mitsubishi Tanabe Pharma topped the podium as the most heavily pitched drug by sales reps for GPs through vis-a-vis detailing in May, according to a monthly Intage survey. Intage’s “Impact Track”…
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Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…





