BUSINESS
Trelegy Frontrunner in GP Promotion, Dayvigo Defends Title in HP List in October: Intage
GlaxoSmithKline’s COPD med Trelegy (fluticasone furoate + umeclidinium + vilanterol) made the biggest impression on GPs through one-on-one sales rep detailing in October, according to a monthly Intage survey. Intage’s “Impact Track” detailing track survey asks some 4,000 GPs/hospital doctors…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





