BUSINESS
Tarlige Tops July Rep Promotion Ranking, Takes Back Crown from Mounjaro for GPs: Intage
Daiichi Sankyo’s painkiller Tarlige (mirogabalin) left the biggest impression on doctors through sales rep detailing activities in July, snatching back the number one title from the diabetes drug Mounjaro (tirzepatide) for GPs, according to a monthly Intage survey. Intage’s “Impact…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





