Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
BUSINESS
Promotions via In-Hospital Seminars, Webinars Record Two-Digit Rise YOY in July: Intage
Detailing activities via in-hospital seminars and webinars in July logged double-digit growth year on year respectively, according to a monthly survey conducted by Intage. In both channels, aggressive promotions for hospital doctors made up for decreased pitches targeting GPs. Intage’s…
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