Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
BUSINESS
Reps’ Face-to-Face Meetings for GPs Back to Prepandemic Levels in March: Intage
The estimated number of face-to-face detailing activities carried out by sales reps in Japan in March returned to prepandemic levels for GPs, but it remained at lower levels at hospitals, according to a monthly survey conducted by Intage. Over the…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…
Japan’s Central Social Insurance Medical Council (Chuikyo) on November 5 approved the reimbursement listing for a slate of new medicines,…
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