As Bayer Yakuhin ratchets up its digital transformation initiatives, the company has launched a pilot program on the use of artificial intelligence in sales rep support functions, aiming to quickly deliver information needed for physicians and patients, President Heike Prinz…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





