BUSINESS
Bayer Japan Taps Big Data to Shorten Trial Site Selection by 1-2 Months; 2015 Sales Up 12.2%
As it ramps up its digital health initiatives, Bayer Yakuhin has developed an in-house system that capitalizes on “big data” to pick trial sites best suited to its planned clinical programs and research collaboration partners, the company’s open innovation chief…
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Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…





