BUSINESS
Bayer Japan Revs Up Drive to Spark Behavior Change, Offers Patient Insights to Back Office Staffers
Bayer Yakuhin is running a unique initiative to provide their back office employees with first-hand opportunities to learn about patient needs, hoping these experiences would help them become more patient-centric and eventually transform its corporate culture. The Japan pharma arm…
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Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…





