Novartis, Torii to Copromote ZaditenNovartis Pharma and Torii Pharmaceutical have reached an agreement on copromotion of Zaditen (ketotifen fumarate) to treat allergic diseases (all formulations except eye drops) from January 2002. Sales of the four formulations covered by the agreement…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





