Japan’s Ministry of Health, Labor and Welfare (MHLW) on March 5 unveiled the revised NHI prices for drugs subject to…
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Bayer to Accumulate Medicoeconomic Evidence
Bayer Yakuhin has started introducing medicoeconomic viewpoints in preparing development protocols and marketing in order to maximize the value of its products. In July 2010, the company created the HEOR (Health Economics & Outcome Research) Unit under Strategic Planning &…
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