Ono Pharmaceutical's consolidated sales fell 6.4% to ¥136,556 million due mainly to competition with generics and NHI price cuts in April 2008. Ono's products suffered from an average price reduction of about 5.5%. By product, the peripheral circulation-improving agent Opalmon…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





