Retrospective on Growth: 1994-2002P. Reed MaurerFrom 1985 to 1995 pharmaceutical production in Japan grew from \4.0 trillion to \6.2 trillion, an average annual increase of 5%. As the saying goes, "A rising tide lifts all boats," so it was not…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





