BUSINESS
Acquisition of Long-Listed Drugs to Promote Generic Sales; Sales Target of 50 Billion Yen “in Range”: Kyowa Pharm
Kyowa Pharmaceutical Industry began marketing and detailing 21 long-listed products transferred from Shionogi on December 1. President Ray Tsunoda said in a recent interview with Jiho that with the acquisition the company’s current sales target of 50 billion yen “is…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





