Japan should fundamentally overhaul its cost-effectiveness assessment (CEA) scheme while putting a hold on CEA-based price adjustments, a new ruling…
BUSINESS
Sales Rep Survey - Part 2: Drug Makers Exploring Viable Roles amid Govt’s Community-Based Care Initiative
This year’s sale rep survey revealed that drug makers are trying to determine what roles their sales reps should play in a community-based integrated care system promoted by the government. With the system aiming to provide seamless medical care and…
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