Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…
COMMENTARY
Global Pharmas Casting Colder Eyes on Japan Market; PhRMA, EFPIA to Up Lobbying Efforts with Govt, Ruling Parties
A few years ago, Japan’s drug market was attracting massive foreign investments. While other major markets showed tepid growth, Japan introduced a price maintenance scheme for on-patent drugs and positive measures to reward innovation, prompting global mega pharmas to ramp…
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COMMENTARY
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