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Industry Insiders, Healthcare Providers Call for Greater Focus on PMS by MRs, Criticize Excessive Focus on Product Promotion
An increasing number of people both inside and outside the industry are calling for more active involvement of MRs in post-marketing surveillance (PMS) activities, due partly to a business improvement order issued to Novartis Pharma this summer for delayed reporting…
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Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…





