TRENDS
Chugai’s Alecensa Off to a Good Start with Sales of 200 Million Yen in 1st Month
The anticancer drug Alecensa (alectinib HCl; Chugai Pharmaceutical) debuted as the second anaplastic lymphoma kinase (ALK) inhibitor in September. Despite being an orphan drug with a limited number of patients, it posted sales of 200 million yen in its first…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





