Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
BUSINESS
AZ Aims to Become Market Leader with Symbicort on Additional Indication for COPD
Bolstered by the recent approval for an additional indication for its asthma and chronic obstructive pulmonary disease (COPD) treatment Symbicort (budesonide + formoterol), AstraZeneca K.K. (AZ) is aiming for the top market share in the asthma and COPD treatment market.…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…
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Japan’s all-important reimbursement policy panel on December 20 approved an outline of drug pricing reforms for FY2024, which enshrines a…