BUSINESS
Sato Bets on Solo Nailin Promotion, Hospital Push to Drive Dermatology Growth
Sato Pharmaceutical has begun the fully independent promotion of its oral onychomycosis therapy Nailin (fosravuconazole), rolling out an area-based marketing strategy aimed at strengthening its presence among hospitals and further expanding its market share. Nailin was discovered by Eisai, while…
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We had just gotten off a call with a client in Europe, and we’d received a bit of an earful. “Philip,” the client pressed, “what can this candidate bring to us? We know what he does, but what has he…





