BUSINESS
Twymeeg Most Promoted Drug in GP Market for 4 Months Straight in October: Intage
Sumitomo Pharma’s oral hypoglycemic agent Twymeeg (imeglimin) was the top runner among drugs detailed by sales reps in the GP (99 beds or less) market in October, marking its fourth consecutive month in this position, according to a monthly survey…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





