1. Build a Strong Employer BrandFirst up, let’s talk about your employer brand. Think of it as your company’s personality and reputation. In Japan’s competitive pharmaceutical and medical device industry, it’s crucial to stand out. You need to showcase your…
Novartis Pharma on November 30 launched a new 300 mg pen formulation of its psoriasis treatment Cosentyx (secukinumab) in Japan. The drug is already available in 75 mg syringe and 150 mg pen forms. Cosentyx, an anti-IL-17 antibody, is approved…
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For the first time in many years, Japan appeared to have pivoted to a pro-innovation path with the FY2024 drug pricing reform. All eyes were apparently on this course change as seen in this year’s most-read story list, though the…