BUSINESS
Novartis’ Japan Sales Inch Down to 320.5 Billion Yen, Revolade Rises to Best Seller
Novartis Pharma recorded sales of 320.5 billion yen on an NHI price basis in 2021, a slight decline of 0.3% from the previous year, with Revolade (eltrombopag olamine) surfacing as the company’s top-selling drug. According to its 2021 sales data…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





