BUSINESS
Taisho Touts Low Next-Day Carryover for New Insomnia Drug Vorzzz
Taisho Pharmaceutical’s new orexin receptor antagonist Vorzzz (vornorexant) is set to hit the Japan market on November 27, with the company gearing up to pitch the drug’s low risk of next-day “carryover” effects as a key differentiator in a crowded…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





