The volume-based generic use rate in Japan in October-December 2024 came in at a preliminary 88.6%, up 5.9 points from a year earlier, renewing an all-time high on a quarterly basis, the Japan Generic Medicines Association (JGA) said on April…
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ORGANIZATION
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





