REGULATORY
Chuikyo Rep Calls for Proper Use of Zepbound, Frets Expansion of Obesity Market
The Ministry of Health, Labor and Welfare (MHLW) must promote the adequate use of Eli Lilly Japan’s obesity drug Zepbound (tirzepatide) with an eye toward a potential explosive market expansion, a vocal payer executive urged on March 12. The call…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





