Japan is considering a new approach to its “special” market expansion re-pricing that would exclude drug sales tied to private…
BUSINESS
Lilly Japan Pitching Unique Benefits of Kisunla with AD Drug Now on Market
Eli Lilly Japan is set to promote its new Alzheimer’s disease (AD) therapy Kisunla (donanemab) launched last week by pushing the drug’s unique benefits while carefully ensuring that product information is properly understood by medical professionals. The company believes that…
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