PHARMA JAPAN welcomes JETRO New York’s Shunsuke Tani as a guest columnist. In occasional contributions, Tani will share his perspectives on US pharmaceutical policy, industry developments, and life in America, drawing on his firsthand experience in the US.---Hello from New…
COLUMN
The Dynamics of Field Medical Visits: Importance of Balancing Quality and Frequency in Medical Interactions
In today’s dynamic pharmaceutical landscape, the relationships between Field Medical representatives and physicians are fundamental in all markets for disseminating medical knowledge, fostering collaboration, and ultimately enhancing patient outcomes. However, among these connections lies an important question: What about the…
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COLUMN
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