BUSINESS
Japan Pharma Market Logs 1st Growth in 3 Years in 2019, Keytruda Is the Best-Seller: IQVIA
The Japanese pharmaceutical market scored the first growth in three years in 2019 by hitting 10.62 trillion yen on an NHI price basis, with MSD’s anti-PD-1 antibody Keytruda (pembrolizumab) nabbing the top-seller title, according to data released by IQVIA. In…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





