The pharmaceutical industry will work to fully understand and comply with the health ministry’s recently issued guidelines on ethical drug detailing activities, which were compiled to prevent sales reps from running improper promotions, Yoshiaki Kamoya, senior executive officer of Shionogi,…
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REGULATORY
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





