Kowa continued to put its sales force heavily behind its hyperlipidemia drug Parmodia (pemafibrate) in July, which hit the market in June after skipping three rounds of price listing since its approval in July last year, market research firm Anterio’s…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





