BUSINESS
FY2016 Earnings Roundup - 4: Average Productivity per Sales Rep Up Only 14 Million Yen in 6 Years
By Reiji Anasako With the domestic drug market expected to slow down over the coming years, drug makers will need to increase their productivity. Companies continue to reduce the number of their sales reps, but sales per rep have not…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





